Mercado Bitcoin | Avalanche Builder Hub

Overview

Mercado Bitcoin is Latin America's largest and most comprehensive digital asset platform, serving millions of users across Brazil and the region. Founded in 2013 as Brazil's first cryptocurrency exchange, Mercado Bitcoin has evolved into a full-spectrum digital financial services provider offering over 650 crypto and tokenized investment products, fixed income instruments, passive income tools, and enterprise-grade services for both retail and institutional clients.

Through its diverse product suite including spot trading, tokenized assets, investment products, and enterprise solutions like MB Cloud and MB Corporate, Mercado Bitcoin is democratizing access to digital assets and building the infrastructure for Latin America's digital economy. The platform combines the accessibility needed for retail investors with the sophistication and compliance required by institutional participants, making it a cornerstone of the region's crypto and tokenization ecosystem.

Platforms and Services

Mercado Bitcoin Exchange

The core cryptocurrency trading platform offering:

650+ Digital Assets: Extensive selection of cryptocurrencies and tokens
Spot Trading: Buy, sell, and trade crypto with Brazilian Real (BRL) pairs
Tokenized Products: Access to tokenized real-world assets and securities
Investment Products: Curated crypto investment opportunities
Fixed Income: Crypto-based fixed income products generating predictable returns
Passive Income Tools: Staking, lending, and yield-generating products
Mobile App: Full-featured mobile application for iOS and Android
Advanced Trading: Professional trading tools and charts

MB Cloud

Infrastructure-as-a-Service for businesses building on blockchain:

White-Label Exchange: Turnkey exchange platform for launching branded crypto services
Custody Solutions: Institutional-grade custody for digital assets
Liquidity Services: Access to deep liquidity pools
Compliance Tools: Integrated KYC/AML and regulatory compliance
Payment Infrastructure: Crypto payment processing for businesses
API Platform: Comprehensive APIs for building on Mercado Bitcoin infrastructure

MB Corporate

Enterprise services for institutional clients:

OTC Trading: Over-the-counter trading for large transactions
Treasury Services: Corporate treasury management with crypto
Custody: Institutional custody solutions
Consulting: Advisory services for digital asset strategy
Institutional Access: Dedicated support and services for corporate clients

Features

Largest Latin American Platform: Market-leading position in Brazil and expanding regionally.
650+ Assets: Comprehensive selection of cryptocurrencies and tokenized products.
Tokenization Platform: Infrastructure for issuing and trading tokenized real-world assets.
Regulatory Compliance: Fully compliant with Brazilian regulations and standards.
BRL Integration: Native Brazilian Real integration for seamless fiat on/off-ramps.
Multiple Product Types: Spot trading, derivatives, tokenized assets, fixed income, staking.
Enterprise Solutions: White-label platforms and corporate services through MB Cloud and MB Corporate.
High Liquidity: Deep liquidity pools across hundreds of trading pairs.
Security Standards: Bank-level security with cold storage and insurance.
User-Friendly: Accessible interface for newcomers combined with advanced tools for professionals.
Educational Resources: Extensive educational content about crypto and tokenization.
24/7 Trading: Around-the-clock trading for crypto assets.
Mobile-First: Fully-featured mobile apps for on-the-go trading.
Customer Support: Portuguese-language support for Brazilian market.

Getting Started

For Retail Users:

Account Creation: Sign up on the Mercado Bitcoin website or mobile app.
Identity Verification: Complete KYC process with Brazilian identification documents.
Funding: Deposit Brazilian Reais via bank transfer, PIX, or other local payment methods.
Trading: Access 650+ cryptocurrencies and tokenized products for trading and investment.
Investment Products: Explore fixed income, staking, and passive income opportunities.
Portfolio Management: Track holdings and performance through the platform.

For Businesses (MB Cloud):

Contact MB Cloud: Reach out to discuss infrastructure or white-label needs.
Define Requirements: Determine which services you need:
- White-label exchange platform
- Custody solutions
- Liquidity access
- Payment processing
- Custom solutions
Integration: Work with MB Cloud team to implement infrastructure.
Launch: Deploy your crypto services powered by Mercado Bitcoin infrastructure.

For Institutions (MB Corporate):

Contact MB Corporate: Connect with the institutional team for corporate services.
Onboarding: Complete institutional KYC and compliance processes.
Service Setup: Configure OTC trading, custody, or treasury management.
Trading: Execute large transactions with dedicated support.

Avalanche Support

As Latin America's leading digital asset platform, Mercado Bitcoin supports a wide range of blockchain networks and assets. The platform's comprehensive approach to crypto and tokenization includes support for major networks like Avalanche, enabling Brazilian and Latin American users to access AVAX and Avalanche-based tokens with local currency on-ramps and Portuguese-language support.

Tokenization Capabilities

Mercado Bitcoin offers tokenization infrastructure:

Tokenized Securities: Platform for issuing and trading compliant tokenized securities in Brazil.

Real-World Assets: Tokenization of real estate, commodities, and other physical assets.

Fund Tokens: Tokenized investment fund shares for fractional ownership.

Local Market Focus: Tokenization solutions tailored for Brazilian and Latin American markets.

Regulatory Compliance: Navigation of Brazilian securities and crypto regulations.

Investor Access: Distribution to Mercado Bitcoin's millions of users.

Investment Products

Beyond spot trading, Mercado Bitcoin offers diverse investment options:

Fixed Income: Crypto-based fixed income products providing predictable yields.

Staking: Earn rewards by staking proof-of-stake cryptocurrencies.

Lending: Lend crypto assets to generate passive income.

Structured Products: Sophisticated investment products for different risk/return profiles.

Tokenized Assets: Invest in tokenized real-world assets like real estate and securities.

Crypto Funds: Access to professionally-managed cryptocurrency investment funds.

Use Cases in Latin America

Mercado Bitcoin serves diverse needs across the region:

Retail Crypto Access: Millions of Brazilian users accessing cryptocurrency markets with local currency.

Hedge Against Inflation: Using stable crypto assets to protect against currency devaluation.

Cross-Border Payments: Facilitating remittances and international transfers using crypto.

Business Payments: Companies using crypto for supplier payments and treasury management.

Tokenized Investments: Access to global investment opportunities through tokenization.

Yield Generation: Earning returns on crypto holdings through staking and lending.

White-Label Services: Businesses launching crypto services using MB Cloud infrastructure.

Institutional Trading: Large corporations and funds trading crypto through MB Corporate.

Brazilian Market Context

Mercado Bitcoin's position in Brazilian market:

Regulatory Leadership: Working with Brazilian authorities to shape crypto regulations.

Local Payment Integration: Deep integration with Brazilian payment systems like PIX.

Portuguese Language: Full platform in Portuguese for Brazilian users.

Brazilian Real: Native BRL support for seamless fiat conversion.

Local Support: Customer service in local time zones and language.

Market Education: Leading educational initiatives about crypto in Brazil.

Partnerships: Collaborations with Brazilian financial institutions and fintechs.

Enterprise Infrastructure

MB Cloud provides comprehensive infrastructure:

White-Label Exchange: Fully customizable exchange platform
Custody API: Institutional custody with API access
Liquidity Aggregation: Access to deep liquidity pools
Compliance Tools: Automated KYC/AML and regulatory reporting
Payment Processing: Accept crypto payments from customers
Wallet Infrastructure: Hot and cold wallet solutions
Order Management: Professional order management systems
Risk Management: Tools for managing market and operational risks

Security and Compliance

Mercado Bitcoin maintains rigorous security:

CVM Registered: Registered with Brazilian Securities Commission (CVM)
Banking Standards: Security meeting Brazilian banking requirements
Cold Storage: Majority of assets in offline cold storage
Insurance: Coverage for digital assets held on platform
Multi-Signature: Multi-sig technology for transaction security
Regular Audits: Security audits by independent firms
KYC/AML: Comprehensive compliance with Brazilian regulations
Data Protection: LGPD (Brazilian data protection law) compliant

Market Position

Largest Platform: #1 digital asset platform in Latin America by volume and users.

First Mover: Founded in 2013, Brazil's original cryptocurrency exchange.

Comprehensive Services: Most complete suite of crypto services in the region.

Regulatory Compliant: Fully compliant with Brazilian regulations.

Institutional Trust: Trusted by major Brazilian corporations and institutions.

Brand Recognition: Most recognized crypto brand in Brazil.

Regional Expansion: Growing presence throughout Latin America.

Pricing

Mercado Bitcoin offers competitive pricing:

Trading Fees: Maker/taker fee structure with volume discounts
Deposit/Withdrawal: Fees for BRL deposits and withdrawals
Investment Products: Management fees on investment products
MB Cloud: Custom pricing for white-label and infrastructure services
MB Corporate: Tailored fees for institutional services
OTC Trading: Negotiated rates for large transactions

Visit Mercado Bitcoin's website for current fee schedules.

Strategic Importance

Mercado Bitcoin's role in Latin American crypto adoption:

Market Gateway: Primary entry point for millions into crypto in Brazil and Latin America.

Tokenization Hub: Building infrastructure for tokenizing Latin American assets.

Institutional Bridge: Connecting traditional Brazilian finance with crypto markets.

Regional Leadership: Shaping regulatory frameworks and industry standards.

Infrastructure Provider: Enabling other businesses to launch crypto services.

Education Leader: Driving crypto literacy and adoption across the region.

Conclusion

Mercado Bitcoin represents the cornerstone of Latin America's digital asset ecosystem, providing the infrastructure, liquidity, and trust needed for crypto and tokenization to flourish in the region. With over 650 assets, comprehensive services spanning retail and institutional needs, and deep integration with Brazilian financial systems, Mercado Bitcoin is uniquely positioned to bring blockchain technology to Latin America's 650 million people. As tokenization expands globally, Mercado Bitcoin's platform provides essential access for Latin American investors to participate in tokenized assets on networks like Avalanche while also enabling the tokenization of Latin American assets for global distribution. Whether you're a Brazilian retail investor, a business looking to launch crypto services, or an institution seeking to trade digital assets in Latin America, Mercado Bitcoin provides the trusted, compliant, and comprehensive platform to participate in the digital economy.

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